Microchip
Crisis & Demand
Once We Sell Out, It Will Be 2 Years Before We Have More!
The
Global Microchip
Crisis is Here...
The MagikFlame Insert is a hi-tech product. We use microchips to create the holographic projection technology that sets our fireplaces apart from everything else (in terms of realism). We rely on microchips to produce our photo-realistic flames and right now we are in the midst of a global microchip supply crisis. Simply put, there are not enough microchips to go around. This situation is affecting many manufacturers like the automotive industry, video game consoles, and consumer electronics to name a few. Our vendors have told us that it can be up to two years before we receive the crucial microchips we need to build more MagikFlame electric fireplaces!

High Demand & Low Availability
There are not enough MagikFlame fireplaces for all of our customer demand this season. This is due to the lack of crucial microchips — globally — and everyone is fighting over the miniscule supply. There are even limits in place to prevent “hoarding” which makes it very difficult for manufacturers to purchase at the levels we require to meet demand. Once we sell out of our existing very limited inventory of MagikFlame Inserts, it will be up to two years before we can get more microchips to get back to building. That means that once we sell out you will not be able to buy a MagikFlame for a very long time. Once we sell out we will not have more MagikFlame electric fireplaces for the foreseeable future. If you are considering a MagikFlame for your home or business this season, or anytime soon, we would highly recommend you order now. The prices right now are the lowest of the year (and not getting lower). Once we run out of fireplaces that’s going to be it for quite some time. This is a fact we can not avoid despite our best efforts.


Browse Our Thin Inventory
In-Stock Fireplaces Ship in 48 Hours
Electric Fireplaces That are “In-Stock” Ship in As Little as 24-48 Hours
We Have Very Limited Supplies of Trinity and Artemis Coming In-Stock Over the Next Few Weeks
Rising Fuel Prices
The situation in Europe and the coming winter is taxing an already overloaded and fragile ecosystem related to fuel. Simply put there is more demand than there is supply and that is severely driving up the cost of fuel around the world. This means that components that are required to build the MagikFlame fireplace are going up considerably. Now it costs more to transport those same components than ever before. Due to the war in Ukraine, the Black Sea is closed to cargo vessels. This means that freight vessels are forced to take alternative routes. In turn, doubling the transit time from some overseas countries. Therefore, making parts even harder to get and much more expensive. What used to take 25-30 days can now take 60 days or more. The cost to transport components, goods, and products domestically is also increasing significantly due to the rising fuel costs and lack of drivers/trucks in the United States.

Holding Out
For a Sale
That Won’t Come
Lack of Skilled Labor
The cost of labor in the United States has gone up, the lack of skilled workers has gone down, and quite frankly everything costs 5-10 times more to build this year than it did just a couple years ago. If you are holding out for some tremendous savings in the coming months, that is not going to happen. The current economic and world situation is making further discounts impossible. Our fireplaces cost more to build because they are built in America, and use hi-tech components that are increasingly difficult and expensive to obtain. To be blunt, even putting a MagikFlame in your home right now is a small miracle, with a tremendous amount of effort going into building every single product that goes out the door. Each MagikFlame takes up to four weeks to build by hand in Nashville, as we do not use automated robots or poorly compensated global labor. Winter is quickly approaching and demand is continuing to rise beyond our capacity to build. There is no advantage to waiting for a sale or larger promotion that will not come. We suggest ordering today as we will quickly sell out. There is not enough product on-hand for everyone.


Mantel Supply
Shortages
